Category: Entrepreneurship
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How StoryBrand Strategy Can Help You Win…By Making Your Customer the Hero
So you want something… …to reach more customers and improve your marketing! Whether you’re looking to grow your business or improve your own career prospects, I think “Building a StoryBrand” by acclaimed author Donald Miller will give you a powerful approach to improving your communication. Because actually you have a problem: your messaging is confusing…
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My Top Ten Books of 2018 for Startup Leaders
If you’re a startup leader, these are ten book recommendations for you that I found helpful in 2018. Not all were written in the past year; it’s just when I read them. Hope you enjoy my recommendations by category. Any you’d like to add? I’d love to hear your suggestions! Leadership and Self-Improvement Ego is…